Belief and product management
In almost 20 years as a product manager, I have seen some concepts work, but many more fail. To this day, I can't really recognize a pattern for success or…
Product strategy: The foundation of product management
A key task of digital product management is to make decisions in a complex environment with almost infinite options for action. In this context, committing to a product strategy is probably the most fundamental decision a product organization has to make. Surprisingly, however, many companies operate without a product strategy - partly out of fear of committing to something, partly out of uncertainty about how to build a product strategy in the first place. This post describes why a product strategy is necessary and how it can be defined.
Lost in the agile jungle – Talk at Product Festival Zürich 2018
The general state of agile product management is embarrassing. Despite better knowledge and the agile manifesto being around for decades now, the vast majority of products only see a lab…
Customers’ Advocate UX vs. Bad Business
We meet surprisingly many UX people who are dissatisfied with the way UX works in their companies. And vice versa, surprisingly many companies are not satisfied with how UX works…
Innovation requires the whole system
Implementing innovative ideas in large enterprises often feels like fighting windmills. Employees may be qualified and motivated to whatever level and there may be an abundance of ideas, but an…